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Strategic Management Framework

Strategic road map

This function allows us to convert the Strategy into an execution plan. It is the core of Strategic planning success. We connect the qualitative values and statements into quantitative keen procedures and plan of action without neglecting the implementation of our strategic framework within the corporate governance rules, change management mechanism, and according to our business excellence standards.

A- Mission to Mission Mapping

Utilization of the components of the mission statement to weigh all goals, objectives, tactics, and procedures; highlighted by our heritage, investment capabilities, values, qualities, and continuous improvement of our services for the highest benefits and satisfaction to our stakeholders
Establishment of the complete 8 strategic goals with equivalent ratings but with a priority level
Setting the business units objectives to achieve the strategic goals according to the Group’s Manual objectives with the required weighted rating
Transforming the strategic procedures into numeric initiatives. Those initiatives are upraised from the related operating department’s plan of actions
Defining the business unit KPIs, directly linked to our strategic targets, based on which we measure the investment valuation of the business unit. Investment valuation is defined as when the business unit improves its profit streaming, revenue generation, expansion in the market, spreading the brand voice of awareness, and increases the Investment growth horizontally and vertically
Executing a quantitative evaluation and measurement of the values achieved against the targeted values of our set strategic goals. It is a measurement of the gained values of our vision statement.

B- Change Management

  1. Apply our change mechanism module to unfreeze, change and then refreeze
  2. Our change module’s stages consist of:
  • Creating Urgency
  • Team Building
  • Strategy Deployment
  • Vision orientation
  • Removing obstacles
  • Ensuring continuity
  • Measurement of the change effect and rate of success
  • The change module of human capital evaluation consists of ADKAR:
  1. Awareness
  2. Desire
  3. Knowledge
  4. Ability
  5. Reinforcemen

The validation measurements of the change module consist of the McKinsey 7S framework:

  1. Strategy
  2. Structure
  3. System
  4. Shared Values
  5. Style
  6. Staff
  7. Skills
  • Business Excellence System
  1. Creating long-term value chains
  2. Reflecting our value chains on our customers’ perspectives (operations excellence – services and product quality)
  3. Excellence Revolution
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